NEW RETAIL CONCEPT
An Exciting Place to Fulfill Decorating Dreams
A new retail furniture concept for stores in the Middle East needed a break-through identity to stand out in a crowded category and be effective in several languages. ROOMZ does it all – identifying the end benefit of beautiful room but with a twist, using a Z instead of an S and taking advantage of the double O, which works both in English and Arabic.
In conjunction with and logo by King-Casey.