NEW NAME - CONSUMER PRODUCT
A Lightweight Boot for a Heavy-Duty Workday
Typical heavy-duty work boots are problematic in that their steel toe caps make them heavy and fatiguing, and they set off security alarms. These boots have a lightweight carbon-based insert that makes them more comfortable for workmen to wear all day. CarbonX conveys the strength this consumer seeks while pointing out its non-metal lining.
In conjunction with and logo by Karsten Creative.